why did mantra originated?
in june 2024, leon got exposed to dreadful images of the current war in gaza. instead of avoiding them, as he did until that moment, he decided to take them in and feel the traumatic stage of the current conflicts in the world, such as sudan’s as ukraine.
after that, leon did not understand how the entertainment industry continued its machinary to distract from what’s currently happening in the world.
why exclusively on vinyl?
it is the best format to raise funds for the cause. it is also an opportunity for audiences to connect with the music in a more present way. furthermore, most suppliers for the production of the vinyl have already agreed on donating the materials for the cause
leon’s team has specialized on the vinyl format and has the network to succesfully communicate its cause. here is a video on the design of leon’s first vinyl
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to what non-profits will the proceeds be donated?
the donatives will mainly be focused to medical and alimentary relief. we’re currently establishing links with the united nations to explore what is the best path to make an impact with the project funds.Â
some ngo’s we’re currently exploring are msf, unfpa and un crisis relief for ukraine and the palestinian conflicts, and kids for kids in sudan.
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it is also important to mention that while all the profits will be donated to humanitarian causes, the focus of the project not necesarely monetary but to raise awareness, to create a dialogue around what art’s and music’s role is in the current and future state of the world
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when will the project come out?
november 2024